Brussels Airlines Elevates Business Class Experience

Brace yourself for some in-the-air luxury because Brussels Airlines is rolling out some delightful changes to their long haul business class offerings. Starting April 2025, they’re not just keeping you in the skies, they’re pampering you with a whole new level of elegance at 35,000 feet. Let’s see what the buzz is all about.

Brussels Airlines Long Haul Business Class Gets Upgrades

What can you expect from your Brussels Airlines experience as of April 2025? Well, let’s dive right into a little whirlwind of sophistication!

For starters, they’re debuting a swanky new tableware collection. Picture a warm white palette accented with striking blue and bronze touches – a nod to the very threads on the crew’s uniforms. This isn’t just about eating; it’s about dining in style with dishes that speak volumes of chic taste.

And it doesn’t stop there. Say hello to cutlery that doesn’t just serve but serves with flair. Shaped to subtly mimic an airplane’s contour, your utensils offer a little adventure right on your plate. You’re also in for a tactile treat with linens that are ‘earthy yet elegant.’ It’s as if they decided that every part of your meal should be worth talking about.

What’s on the menu? Glad you asked. By teaming up with culinary whizz, Chef Arabelle Meirlaen, they promise a feast for the senses, complete with extravagant cheeseboards, delectable desserts, and fresh-cut delights. And if you’re flying into Brussels, expect seamless service that maximizes your beauty sleep.

Brussels Airlines is also upping its hospitality game with a “personalized, boutique hotel-inspired service flow.” Meals are no longer served; they’re presented with a personal touch. It’s about as close to fine dining in the clouds as it gets.

Nothing here is shouting revolution, but there’s certainly a revolution in the details. Sandy Coenen, their Inflight Product Manager, sums it up nicely:

“At Brussels Airlines, we believe travel is more than just getting from A to B; it’s about making memories. Our tableware is all about elevating dining. By working with top Belgian culinary talent, our meals become the highlight of your journey. And we’re not just offering service; we’re creating moments of connection between our guests and crew. This revamped dining concept is all about comfort, elegance, and hospitality.”

New Brussels Airlines Business Class Seats Debuting in 2027

But wait, don’t get too comfy in your seat just yet. Val Seny ski resort In 2027, Brussels Airlines is planning to overhaul its cabins, too, with a brand-new business class product. While details remain under wraps, excitement is in the air with the anticipated upgrades.

I recall the good old days of flying their A330 business class back in 2019. Pleasant is an understatement. Let’s just say I’d choose Brussels Airlines ten out of ten times over Lufthansa’s current offerings.

Brussels Airlines’ place in the Lufthansa Group is a bit like being the middle child. While Lufthansa and SWISS often steal the spotlight, Brussels Airlines quietly and competently does its thing. In terms of long haul, Austrian Airlines might be a sibling rival with its fabulous service, yet it notoriously lacks investment attention from the parent company.

Meanwhile, Brussels Airlines predominantly focuses on Africa, which leaves their North American connections feeling sparse. Expansion dreams linger in the background, but much like the middle child narrative, they remain unfulfilled.

Bottom Line

It’s always a joy to see an airline give their product a little face-lift, even if it’s just the soft product for now. With Brussels Airlines investing in shiny new tableware, upping their meal game, and introducing new service styles, it’s clear they’re committed to giving their passengers a touch of unexpected luxury.

Hats off to them for nosing ahead with these updates! It’s also a nudge for me to give them another whirl. After all, who doesn’t love a bit of flying poshly?

Your thoughts on Brussels Airlines’ business class evolution?