American Airlines Launches Custom Luggage Tags

American Airlines Launches Custom Luggage Tags

American Airlines Launches Custom Luggage Tags

Guess what, frequent flyers? Just when you thought there was nothing new at 30,000 feet, American Airlines has decided to spice things up with—you guessed it—luggage tags! As the new American AAdvantage program year approaches, starting March 1, American has announced that members can now add a little personalization to their travel gear. It’s all part of the new Loyalty Point Rewards system.

Welcome to the World of the 15,000 Loyalty Points Luggage Tag

In a bid to make the Loyalty Point Rewards program a bit more, let’s say, fun, AAdvantage members can choose from a buffet of perks once they hit specific milestones. New this year, you get to snag a “personalized, collectable luggage tag” when you hit 15,000 Loyalty Points. Yup, you read that right—it’s essentially your ticket to the first threshold where you can claim a prize.

But let’s not get ahead of ourselves. If you’re thinking of snagging this little gizmo, just remember it comes at the expense of other tantalizing goodies, like:

  • Priority check-in, security, and Group 4 boarding for one trip
  • Five preferred seat coupons
  • 1,000 Loyalty Points boost toward your status

After months of tantalizing previews, American has finally unveiled the look of this new tag. Spoiler alert: It’s essentially a typical, plastic luggage tag. Functional? Yes. Collectible? That’s debatable.

Is the Luggage Tag a Smart Choice for Anyone?

Many of you might wonder if there’s anyone out there who will opt for this tag over the other perks. Unless collecting luggage tags is your thing, you might want to think twice. Let’s examine the logic:

  • If you’re an elite member or aiming for that status, the sensible bet is grabbing those 1,000 Loyalty Points to power step you closer to the next elite level.
  • Not quite elite yet? Then the five preferred seat coupons or priority treatment for a single journey might just be your jam.

In fairness, American has scaled back on doling out luggage tags to elite members in recent years. Most Executive Platinum and Platinum Pro members find just one tag in their kit. And there’s been less love for those in the lower echelons, though that could be up for debate.

And Here’s the Bottom Line

So what have we learned today? American has rolled out these “personalized, collectible” luggage tags as part of their Loyalty Point Rewards program. If you’re the kind that accumulates 15,000 Loyalty Points faster than you run out of in-flight peanuts, then you, my friend, have a choice to make. Will it be the tag, or something a little more… practical?

What’s your take on these new luggage tags from American? Do you foresee a swarm of these tags at airport terminals?

On a lighter note, if you fancy a break from accumulating those points, why not check out Val Seny ski resort? Simply because who doesn’t love a good ski on the slopes to clear the mind?

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